Wednesday, 1 March 2017

Importance of professional email signature!

In business communications, Emails are like lifeblood. Including  email signatures at the end of each email that your business convey is really an amazing way to advertise yourself and your organization.

Would you like to do business with someone you are not familiar with on the basis of an email that ends like “ Thanks, Mike” ? Obviously an email ending like this won’t assure its genuinity. It almost looks fake. So to encourage business with people, an email signature plays an important role as it adds information related to your business.

Ingredients to your email signature!
  • Your name, Job title, Name of your company.
  • A tagline
  • Your phone number.
  • Your address(business address only)
  • Website and blog links
  • LinkedIn and Twitter hyperlinked icons.

Keynotes to your Professional email signature!

  • Keep your business email signatures to a maximum of 6 lines. After that it starts looking shabby.
  • With so many social media spots available these days, it has become tough to include all of them in one place. So give a link to your “Contact us” page of your website where you have all your links to social media links is your alternate option here.
  • Avoid using graphical signature file as antivirus or email graphics are most likely not appear in your mail recipient's inbox.

Setting up your email signature in your Google account!

To setup your email signature in your Gmail account follow these steps:
  • Log into your Gmail account and click on the gear icon to go into the settings.
  • Under the “General” tab scroll down to the Signature section.
  • Here you can customize your own professional email signature using the styling tools provided in the text area.

This  email signature will automatically gets attached to every mail you exchange. Try to make it simple and don’t forget to include a call to action in your signature. After all it is an opportunity to brand yourself.

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